Advertisers that sell health products should know the legal standards by now, but to those resistant to the message, a federal judge in California spelled them out again in a $2.2 million judgment against the marketers of two diabetes products – Diabetic Pack and Insulin Resistance Pack.
Consumers who tuned in to programs like the Today Show, Daybreak USA, and local newscasts may have caught interviews with guests billed as “The Safety Mom,” a home security expert, or a tech expert. Among the products they reviewed was ADT’s Pulse Home Monitoring System. Describing it as “amazing” or “incredible,” they offered glowing details about its capabilities, safety benefits, and cost. But according to the FTC, here's one material fact that wasn’t discussed: ADT had paid the three spokespersons a total of mor
To the FTC and our 74 local, state, federal, and non-profit partners, March 2nd through 8th is National Consumer Protection Week. But when you think about it, it’s a time for businesses to celebrate, too. It’s just that National Shout-Out to Companies that Tell the Truth, Honor Their Promises, and Work Hard to Earn Customers’ Loyalty Week wouldn’t fit neatly on a button or banner.
The awards season may be over for the entertainment industry, but it’s time for consumer protection to take its turn on the red carpet. (Of course, no one should ever have to ask “Who are you wearing?” A quick look at the label and a search in the FTC’s RN Database will provide that information instantly.) If we were giving out the statuettes, here are some of the winners from movies and TV.
At first, consumers thought it was their lucky day. They had received text messages announcing they had won a $1,000 gift card from a major retailer. But they ended up with their hopes in the tank – in this case, CPATank, Inc., and Eagle Web Assets, Inc., the latest defendants to settle FTC charges for sending deceptive unsolicited texts. The law enforcement action offers interesting insights into affiliate marketing and the breadth of