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Business Blog

The Dannon Order

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When visiting an unfamiliar city, it helps to have a tour guide – a knowledgeable local to walk alongside you to point out the notable sights. When your destination is a proposed FTC order, that guide...
Business Blog

Claims for DanActive False and Deceptive, says FTC

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In addition to allegations about Activia Yogurt , the FTC’s recent settlement with Dannon Corporation challenged health claims for DanActive, a probiotic dairy drink advertised to reduce the...
Business Blog

Even Superheroes Need Substantiation

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As part of its ongoing probe of questionable claims involving kids’ health, the FTC announced a $2.1 million settlement with major dietary supplement marketers for allegedly deceptive claims that...